Beth saw a post of mine on Instagram which featured my favourite three characters from my ‘The Little Dressing Up Box’ greeting collection. She said she loved the little baker and wondered if I could create a logo for her, based on my cute illustration.
Errrr, of cooooouuuuurse!
I amended the hair to reflect Beth – who has gorgeous curly light brown hair – and changed the clothing of the original design to mirror Beth’s usual style and colour of outfit.
We worked on the typefaces together and the selected combination was a lovely thick handlettered style with one of my favourite bold sans serif fonts.
Whilst Beth hasn’t set up her blog yet and doesn’t forsee any brand stationery or marketing materials in the near future, I still believe it’s worth putting together a style guide and moodboard. Not only will it give a sense of her visual identity, it will also provide a direction for any artwork, photography and graphic designs. Plus, if Beth decides to set up social media, the different logo and design elements will provide her with more choice for images!
If you’d like me to help you with your new logo, branding, business stationery or website, please don’t hesitate to contact me here at Belle and the Moon: firstname.lastname@example.org.